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"Head's up, bartenders, here's a book for you. Whether
you're a rookie or an old pro, Lori Marcus' "Bartending Inside-Out"
is a must. Marcus presents the ins and outs of bartending in clear,
concise form, covering everything from how beer is made to how to pour
it correctly. You'll find practical translations of bar-speak language
such as "shaken," "stirred" and "straight-up." Marcus lays out the most
common back bar beverages and explains their makeup and use. Her
to-the-point, no-nonsense style makes "Bartending Inside-Out" one
of the most easily read reference and learning tools available today."
_ Nightclub & Bar Magazine
"This guide is a wonderful reference for all our outlets. Insightful,
well-rounded and a true necessity when the demand for knowledge is such
a deciding factor for success!"
_ T. Cortopassi, Food and Beverage Manager, Harrah's Lake Tahoe
"Accurate, thorough and easy to read. Soon to be recognized as the best
book in the bar industry. A highly recommended tool for management
professionals that will enhance and complement all training programs."
_ W. Sasiadek, President/Consultant, Business Development
Strategies
"Bartending Inside-Out is a superb reference guide for retailer and
bartender alike."
_ M. Zaballos, Owner, Zs' Liquors, Santa Cruz, CA
"...a powerful tool for bartenders, managers, service personnel and the
home enthusiast; a constant reference companion...refreshes the expert
and offers details to the novice."
_ Larry Moore, The Promo Network
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