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Technology Strategies
Nyheim/McFadden/Connolly
BASIC APPROACHThrough corporate involvement and detailed presentation, Technology Strategies for the Hospitality Industry is a partnership book between industry and academia, which provides the reader with a current and thorough text on the hospitality industry’s technical side in an easy to follow format. This 11-chapter text is divided into two parts. Part one provides the future manager with a rock solid foundation of technical themes from hardware and software to networks and security. Part two details departmental specific applications such as restaurant management systems and global distribution systems as well as strategies for business intelligence and system procurement decisions. FeaturesComplementing the text is a companion web site where further chapter specific interaction and resources in the form of industry software, PowerPoint presentations, and additional case studies are provided for both the instructor and student. Chapter InterviewsBeginning each chapter is an interview with industry leaders, such as Robert S. Bennett of Pegasus Solutionsä and Alan Hayman from Micros/Fidelio,ä giving the reader professional answers, advice, and predictions. Case StudiesFrom hotels and restaurants to clubs and casinos, each chapter contains a cutting edge case study and learning activity.
TABLE OF CONTENTS Peter Nyheim |
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